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Our Services




Service 1

Field Data Collection & GIS Mapping

We collect high quality and authentic primary field data from across India implementing both quantitative and qualitative methods of data collection.



Service 2

Monitoring, Evaluation & Impact Assessments

We undertake monitoring and evaluation studies for existing/completed projects.



Service 3

Questionnaire
Designing

We design survey tools and undertake paper as well as digital platform based data collection though CAPI/PAPI/TAPI software. We also assist in tool development.



Service 4

Research & Policy
Assistance

We write extensive reports on quantitative and qualitative research, incorporating direct insights from the field.


How We Do


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  • Preliminary Discussions
  • Tool Development
  • Sampling, field planning
    and mapping
  • Field Training
  • Field Work
  • Reporting and Analysis
Outline India specializes in both quantitative and qualitative studies, wherein, statistical enquiries provides a quantitative foundation to examine sources of error and to summarize their effects while social and cognitive psychology provides the framework for understanding how human behaviour affects accuracy in survey responses. Sociology and anthropology offers theories of social stratification and cultural diversity that facilitates qualitative research. The interdisciplinary team-mix contributes to the foundation of survey methodology. This makes operation inherently multidisciplinary and dynamic.

Preliminary Discussions

  • Conduct secondary research to understand the relevance of the program/project/study
  • Identify the goal and objectives of the study and the key stakeholder involved
  • Build a research design in line with the project needs and goals
  • Seek guidance from sectoral experts to incorporate subject-specific knowledge
  • Identify the key theoretical and methodological constraints that may arise in the course of the study and prepare back-up plans

Tool Development

  • Prepare survey questionnaires and interview formats for quantitative data
  • Prepare guides for focus group discussions, in-depth interviews, cognitive interviews and key informant interviews for qualitative data
  • Local piloting of tools
  • Understand local nuances and socio-cultural needs to develop tools accordingly
  • Translate into local languages for the field team and respondent to understand
  • Iterate changes depending on feedback from field team and pilots
  • For digital surveys, devices are programmed and additional guides set up

Sampling, field planning and mapping

  • Sample the required respondents considering the budget and time constraints
  • Prepare field maps to set processes and track execution of the research
  • Prepare field plans with budget and timelines accounting for buffer periods
  • Deploy an optimal team mix of coordinators, supervisors and field workers and enumerators across genders and varying levels of experience
  • Set up logistics to execute the field research

Field Training

  • Train enumerators and supervisors comprehensively, via experienced researchers covering objectives of the study
  • Discuss in detail the nitty-gritties of the questionnaire and conduct dummy subject drills
  • Conduct mock interviews as part of the training close to the survey location
  • Provide additional training in case of digital data collection
  • Provide special training for sensitive themes and for dealing with sensitive respondents such as women/children
  • Guide field workers thoroughly through the training manual to avoid discrepancies in data
  • Solve doubts, queries, problems pertaining to the questions, if any

Field Work

  • Set daily targets for each field researcher that are reasonable and achievable
  • Monitor work done at end of each day
  • Evaluate the quality of data collected and provide feedback
  • Conduct randomized checks on supervisors and field workers
  • Redo surveys of selected respondents randomly to ensure authenticity of data
  • Resolve any issues that may have arisen on the field and manage crisis
  • Plan for subsequent days of research and communicate the same to the supervisors

Reporting and Analysis

  • Deploy quantitative and qualitative methods to analyse the raw data
  • Write extensive and in-depth reports from the analysed data
  • Provide recommendations and suggestions to improve efficiency of programs
  • Incorporate changes and feedback depending on the client’s requirements and needs of the study
  • Present the findings of the study in a clear and comprehensible manner to the stakeholders, if need be

Focus Areas



Health


Education


Water & Sanitation


Governance


Finance


Business


Stakeholders



Universities & Academicians


Not-for-profit Organisations


Think Tanks


Government


Start-ups


CSR Wings and Foundations


Who We Are?


Prerna Mukharya
Founder

As a founder, Prerna envisions catering to India’s ‘development data’ needs to catalyse the process of policy change and work upon business opportunity at the bottom of the pyramid

Samayita Ghosh
Senior Research Associate

As a Senior Research Associate, Samayita closely works on proposals and designing research methods, undertakes, supervises and guides qualitative data collection and analysis.

Nishmeet Singh
Senior Research Analyst

As a Senior Research Analyst, Nishmeet undertakes, supervises and guides quantitative data collection and analysis. He also assists with secondary research, coordination, supervision and monitoring of field work

Sramana Majumdar
Senior Consultant

As a Senior Consultant, Sramana has previously headed the research team at Outline India on national and international projects related to education, health and sanitation.


Case Studies



Our Clients



Data Metrices


21

States

1443

Villages

91748

Interactions

318000

Indirect Reach


Contact Us


Linkedin Feeds

    LinkedIn Company Updates

  • 1 Days AgoView on LinkedIn

    Outline India

    We are glad to announce that Mousumi Sarkar (https://lnkd.in/fM8NPtU) has joined our team as an Expert advising on methodological questions and issues. She also leads the Research and Innovation team at the Council for Professional Recognition, a U.S. based organization that credentials the early childhood education workforce.(https://lnkd.in/fs2V_Kx). Welcome onboard Mousumi! We look forward to working under your Guidance

  • 4 Days AgoView on LinkedIn

    Outline India

    Sramana Majumdar, A Fulbright- Nehru Doctoral Fellow and Senior Consultant with Outline India, conducted a workshop today on 'Psychology in Social Research'. Sramana has previously headed the research team at Outline India on national and international projects related to education, health and sanitation.

  • 5 Days AgoView on LinkedIn

    Outline India

    "A picture is a secret about a secret, the more it tells you the less you know.” - Diane Arbus Have you checked out our new website yet? Browse through Outline India's gallery- a visual journey through pictures

  • 7 Days AgoView on LinkedIn

    Outline India

    We are ecstatic to share Outline India's new website with you. Read through our work spread out in WASH, Health, Education and other sectors across the country. Visit www.outlineindia.com to know more.

  • 8 Days AgoView on LinkedIn

    Outline India

    Outline India is actively looking for a senior researcher with ample of experience in the social sector. We are looking for someone who is interested in working with a growing social enterprise and is keen on contributing to its growth. APPLY NOW on the link below: https://lnkd.in/fAvw9AG

  • 10 Days AgoView on LinkedIn

    Outline India

    Amid cash crunch, our field team was conducting a research study on gender gaps in Gaya district. The study was in partnership with Fluent and Girl Rising.

  • 11 Days AgoView on LinkedIn

    Outline India

    “Auto driving is the best occupation as I can do it at my own convenience. I am not answerable to anyone and I do not need to report to anyone. I am my own boss.”- Anusha Iyer's account on Devi and Maheshwari, auto drivers from Chennai. Kudos to these women!

  • 12 Days AgoView on LinkedIn

    Outline India

    #WorldToiletDay- In partnership with WaterAid India, our research study took place in 5 states. The purpose of the study was to support national advocacy and help accelerate the Swacch Bharat Mission as well as catalyse action at the state level.

  • 13 Days AgoView on LinkedIn

    Outline India

    What motivates us to go ahead? The involvement of local people in our work. Community engagement is what Outline India is about. Snapshot of our recent study with ACRA in Chennai. Find us about more at www.outlineindia.com

  • 16 Days AgoView on LinkedIn

    Outline India

    "Data from our Facebook walls, Twitter feeds, and to a very large extent from our news channels, as consumed by you and I, are not always reflective of what happens across India." Prerna Mukharya writes for I4I: Ideas for India on DeMonetisation

  • 17 Days AgoView on LinkedIn

    Outline India

    We are looking for a Project Coordinator. Apply now! https://lnkd.in/fVpAC6W

  • 18 Days AgoView on LinkedIn

    Outline India

    "Taking over the world- one step at a time". During our recent study on sustainable urban transport with ACRA in Chennai, we meet Devi and Maheshwari, two women who chose an unconventional path to earn their living. They have been driving auto-rickshaws for past 6 years. Outline India is thankful to both of them for being an insipiration!

  • 19 Days AgoView on LinkedIn

    Outline India

    "Our work came to a jostling halt in certain parts as taxi drivers shut shop, cafes resorted to exploitative money exchange offers (you purchase items for 350 in return for a 500 note) and as ATMs in places such as Gaya, Bihar largely stayed shut – no questions asked." - India must endorse its greys, revel in them, and find solutions that are not knee jerk - Prerna Mukharya for The Quint

  • 11 Months, 2 Days AgoView on LinkedIn
  • 23 Days AgoView on LinkedIn

    Outline India

    The field team is getting ready for our study in Gender gaps in Gaya district. The study is in partnership with Fluent and Girl Rising. #BetiBachaoBetiPadhao

  • 25 Days AgoView on LinkedIn

    Outline India

    Last month we were at YourStory TechSparks where Outline India's founder Prerna Mukharya spoke about "How social enterprises can do more with less using technology". Here's a snippet on how for-profit model can be the future of development in Social Sector.

  • 26 Days AgoView on LinkedIn

    Outline India

    Day 1 in Alwar, Rajasthan- Mahima Taneja and Ekata Bakshi training the field team for our project on Gender gaps. Our field team will be survey 250 households in Alwar district.

  • 28 Days AgoView on LinkedIn

    Outline India

    Amoolya was one of the researchers for our recent study on sustainable urban transport- Bangalore chapter in partnership with ACRA. We thank her for all the support and looking forward to working with her again.

  • 28 Days AgoView on LinkedIn

    Outline India

    Shruti Kedia is the co-founder and editor of Decent Neta, an online legislative opinion news portal which aims to discuss Parliament, Policy and Politics. We would like to thank her for extending her support for a research study on sustainable urban transport- Bangalore chapter in partnership with ACRA.

  • 1 Months AgoView on LinkedIn

    Outline India

    We are looking for individuals who can help us create stories.Become a freelance Data Reporter for Outline India. Work with us from anywhere in the country. We are excited to hear from you.

  • 1 Months, 1 Days AgoView on LinkedIn

    Outline India

    We are a big country of a billion plus and our problems are basic. At Outline India we focus on the human connect, on getting down and dirty at the root of the problem via our fieldworkers, researchers, technology, travel to rural and remote parts and our mission to solve India's data deficiency. Help us help you drive impact, formulate your policies, channel your funds, scale up your social programs and evaluate ongoing work.

  • 1 Months, 2 Days AgoView on LinkedIn

    Outline India

    According to our research study fewer than 50% of children are fully vaccinated against common infectious diseases. Know more about mortality trends in India at www.outlineindia.com

  • 1 Months, 5 Days AgoView on LinkedIn

    Outline India

    Did you know that In one day, an experienced tea picker can collect over 30 kg of tea.Enough for 12,000 cups. Know more about the Chai market in India at www.outlineindia.com

  • 1 Months, 6 Days AgoView on LinkedIn

    Outline India

    Wishing you a prosperous festive season. May this Diwali bring great learning & impactful outcomes.

  • 1 Months, 8 Days AgoView on LinkedIn

    Outline India

    "As India struggles to find its niche in innovation, we often forget that in India our problems are basic. We’re home to 300 million illiterate adults, and about 700 million people who don’t have online access. In such a scenario, there is one way, and one way only, to reach out to Indians, 70 percent of whom live in rural areas: by stepping onto the field and striking up a conversation, and listening to them." Boston University features our work at Outline India and Prerna as a leader, in their outreach to the alum across the world. A thank you to Boston University Alumni Association & Boston University Alumni

  • 1 Months, 9 Days AgoView on LinkedIn

    Outline India

    We are excited to be at Jindal Centre for Social Innovation & Entrepreneurship tomorrow. Meet Mahima and Samayita from Outline India to know how UAVs can be used in social research *Disclaimer: All relevant permission have been taken*

  • 1 Months, 10 Days AgoView on LinkedIn

    Outline India

    At Outline India, we envision to simplify difficult data sets in to stories. It is not about the numbers anymore, the process touches lives, learning and more.

  • 1 Months, 15 Days AgoView on LinkedIn

    Outline India

    Presenting Outline India's Storyboard 2016. 21 states 1400+ villages 77000+ interactions This is Outline India in 4 years. We are excited about the future and raring to go!

  • 1 Months, 16 Days AgoView on LinkedIn

    Outline India

    Outline India is urgently looking for Kannada speaking individuals who can assist us in an upcoming study to be held in Bangalore from the 24th-28th October. We need qualified individuals who have prior experience in research and are willing to travel within the city. Interested candidates can reach out to us on +91-9810062717 or write to anusha@outlineindia.com

  • 1 Months, 17 Days AgoView on LinkedIn

    Outline India

    "Big Data analytics has the ability to deliver and direct policy decision to be more effective. It can also enable communities to catalyse innovative solutions to solve various socioeconomic challenges. In India, organisations like Outline India are driving social impact through data study and analysis." - Rana Kapoor- CEO, YES BANK emphasizes on use of open data and big data to develop solutions to social problems in The Economic Times Read the full article here : https://lnkd.in/fEFbdjU

  • 1 Months, 19 Days AgoView on LinkedIn

    Outline India

    OUTLINE India, explained in 88 seconds.

  • 1 Months, 20 Days AgoView on LinkedIn

    Outline India

    While many of the women in my village work as bonded labours, I work as a field surveyor and lead my life with dignity. Till now, it has been a satisfied journey of over 3 years of working as a surveyor and I earn my living through a respected means. It gives me huge contentment to understand the potential of my work and its role informing the policy makers. Outline India has made me realize the importance of my work. I have enjoyed my work with the Outline India team.” - Abha from Nalanda in Bihar. Visit : https://lnkd.in/f7TTeaH to know more about us!

  • 1 Months, 21 Days AgoView on LinkedIn

    Outline India

    We'd like to thank Ecotryst - The Economics Society of SGTB Khalsa College to have hosted Nishmeet Singh as a speaker in the Seminar on Gross Happiness Index (GHI) on 3rd October 2016. Outline India appreciates the enthusiasm of young students who participated in the discussion and looks forward to more such opportunities.

  • 1 Months, 22 Days AgoView on LinkedIn

    Outline India

    HT Education quoted Samayita Ghosh, Senior Research Associate at Outline India in "Score Card"- Why some communities perform better in higher education than others? Visit : https://lnkd.in/fVPvhPm to read more

  • 1 Months, 23 Days AgoView on LinkedIn

    Outline India

    "Inside each of us, there is the seed of both good and evil. It's a constant struggle as to which one will win. And one cannot exist without the other" - Eric Burdon. Outline India wishes everyone a very happy and safe Dusshera.

  • 1 Months, 25 Days AgoView on LinkedIn

    Outline India

    “Thoroughly impressed with the work of Outline India. Being relatively new in the sector, there was an element of uncertainty when we requested them to conduct a Rapid Assessment of WASH facilities in schools across 3 States. We were on a time crunch and needed the sample to be representative enough to help build a strong understanding of the facilities on the ground with actual case studies and interviews of the users-the children themself. Prerna and her team worked tirelessly to conduct the research and complete the report in record time and a with very high-quality standard." Read on more about what our clients think of us : https://lnkd.in/btG3DqT

  • 1 Months, 27 Days AgoView on LinkedIn

    Outline India

    The difference between success and failure is a great team. With a mix of researchers from various backgrounds, field workers from various regions and the fact that we've achieved so much in such a less time - we'd like to shout out to our team. Inviting applications from candidates now! Visit : https://lnkd.in/b2ChAcM to find relevant job openings!

  • 1 Months, 28 Days AgoView on LinkedIn

    Outline India

    "Any sufficiently advanced technology is equivalent to magic. – Arthur C. Clarke" Outline India strives to work at the confluence of technology and human capital. We are currently piloting a drone mapping project in the outskirts of Manesar, Haryana. We truly believe good intentions and innovations can change the world! More info out soon.

  • 1 Months, 29 Days AgoView on LinkedIn

    Outline India

    "People often ask that if you are structured as a for-profit, how will you create a social enterprise if you are making money out of it." - Prerna Mukharya on the second day at YourStory TechSparks 2016. The panel members including Yogita Muttha - Founder and CEO of The Violet, Ritu Verma – founding partner of Ankur Capital, Trupti Dosh - Principal Architect at The Auroma Group and Prerna Mukharya - Founder and CEO at Outline India had a discussion on “The resurgence of the social sector: tech and social impact” which threw light on how a social enterprise can do more with less using technology.

  • 1 Months, 30 Days AgoView on LinkedIn

    Outline India

    "Tell me and I forget, Teach me and I may remember, Involve me and I learn" - Benjamin Franklin. Renu Susan Jacob was an intern with Outline India during the month of August 2016. In this blog post, she writes about her experience at our Organization. Read on to find more.

  • 2 Months AgoView on LinkedIn

    Outline India

    “A table, a chair, a bowl of fruit and a violin; what else does a man need to be happy?” Ecotryst, The Economics society of SGTB Khalsa College, University of Delhi (https://lnkd.in/fMsf9d9) had invited our Colleague Nishmeet Singh (https://lnkd.in/fxnQUKY) to speak about Gross Happiness Index as a measure of Economic Development, today. We are thankful to Avneet Singh for getting us this opportunity.

  • 2 Months, 2 Days AgoView on LinkedIn

    Outline India

    Prerna Mukharya was present at the TechSparks 2016, speaking on "The Resurgence Of The Social Sector: Tech and Social Impact" in Bangalore.Have a look below.

  • 2 Months, 3 Days AgoView on LinkedIn

    Outline India

    Prerna Mukharya is representing Outline India at TechSparks YourStory tomorrow! She will be talking about opportunities available for entrepreneurs, individuals and professional in social sector, how the social sector has seen a new infusion of young people who along with bright new ideas are making a difference.

  • 2 Months, 4 Days AgoView on LinkedIn

    Outline India

    Padmini Ramesh's account on her internship experience at Outline India. She is pursuing Bachelor in Business Economics from Gargi College, University of Delhi.

  • 2 Months, 4 Days AgoView on LinkedIn

    Outline India

    Prerna Mukharya and Arya Shekar are representing Outline India in a global community discussion for NTEN: The Nonprofit Technology Network. Join in on the call today at 1pm EST at https://lnkd.in/fdw_Rhz to learn more!

  • 2 Months, 5 Days AgoView on LinkedIn

    Outline India

    After two days of meeting other participants, delegates and speakers, India CSR Summit is concluding on a happy note. We look forward to more ideas and innovations.

  • 2 Months, 5 Days AgoView on LinkedIn

    Outline India

    The panel including Prerna Mukharya, Anjali Makhija - S M Sehgal Foundation, Navdeep Singh Mehram- Diageo, Rukaiya Joshi- SP Jain Institute of Management & Research (SPJIMR) shared insights on Empowering women through CSR at India CSR Summit 2016 in Mumbai today. The focus was on issues such as deployment of CSR funds to women empowerment and urgent need to encourage more women entrepreneurs in every sector.

  • 2 Months, 6 Days AgoView on LinkedIn

    Outline India

    Catch this Saturday, October 1 at Yourstorys' Techsparks event in Bengaluru as we talk about tech+ social impact and how for-profit models work + lead to innovation!

  • 2 Months, 6 Days AgoView on LinkedIn

    Outline India

    How can you change the world through data? Research based data collection for evidence based CSR initiatives. Meet our team at stall #3 at India CSR Summit 2016 NGOBOX

  • 2 Months, 7 Days AgoView on LinkedIn

    Outline India

    We love data, we love talking to people, we like the idea behind storification of data and we like technology to bolster our work. To know more, visit https://lnkd.in/b_E7wXx

Facebook Feeds

Sramana Majumdar, A Fulbright- Nehru Doctoral Fell...Read More

Sramana Majumdar, A Fulbright- Nehru Doctoral Fellow and Senior Consultant with Outline India, conducted a workshop today on 'Psychology in Social Research'. Sramana has previously headed the research team at Outline India on national and international projects related to education, health and sanitation. #knowledgeispower #socialimpact #innovationandresearch...

Amid cash crunch, our field team was conducting a ...Read More

Amid cash crunch, our field team was conducting a research study on gender gaps in Gaya district. The study was in partnership with Fluent and Girl Rising. Take a tour through pictures!...

What motivates us to go ahead? The involvement of...Read More

What motivates us to go ahead? The involvement of local people in our work. Community engagement is what Outline India is about. Snapshot of our recent study with ACRA in Chennai. Find us about more at www.outlineindia.com...

"Taking over the world- one step at a time" During...Read More

"Taking over the world- one step at a time" During our recent study on sustainable urban transport with ACRA in Chennai, we met Devi and Maheshwari, two women who chose an unconventional path to earn their living. They have been driving auto-rickshaws for past 6 years. Outline India is thankful to both of them for being an insipiration!...

Gaya" target = "_blank">#LivefromGaya The field team is getting ready for ...Read More

#LivefromGaya The field team is getting ready for our study in Gender gaps in Gaya district. The study is in partnership with Fluent and Girl Rising. More updates coming up! #BetiBachaoBetiPadhao...

Facebook and newsrooms are overwhelming from the p...Read More

Facebook and newsrooms are overwhelming from the past two days. Our team is trying to figure out ways on the field without legal currency. On a positive note, here's a picture sent by Mahima Taneja, Senior Research trainee at Outline India from Ramgarh Rajasthan #Itsnotsobad #Resonstobehappy #WorksomeWednesday...

Last month we were at YourStory TechSparks where O...Read More

Last month we were at YourStory TechSparks where Outline India's founder Prerna Mukharya spoke about "How social enterprises can do more with less using technology". Here's a snippet on how for-profit model can be the future of development in Social Sector....

Day 1 in Alwar, Rajasthan- Mahima Taneja and Ekata...Read More

Day 1 in Alwar, Rajasthan- Mahima Taneja and Ekata Bakshi training the field team for our project with Fluent, Girl Rising. Our field team will survey 250 households in Alwar district. #BetiBachaoBetiPadhao...

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2630, Block C, Sushant Lok – 1
Sector 43, Gurugram, Haryana – 122009

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