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Our Services




Service 1

Field Data Collection & GIS Mapping

We collect high quality and authentic primary field data from across India implementing both quantitative and qualitative methods of data collection.



Service 2

Monitoring, Evaluation & Impact Assessments

We undertake monitoring and evaluation studies for existing/completed projects.



Service 3

Questionnaire
Designing

We design survey tools and undertake paper as well as digital platform based data collection though CAPI/PAPI/TAPI software. We also assist in tool development.



Service 4

Research & Policy
Assistance

We write extensive reports on quantitative and qualitative research, incorporating direct insights from the field.


How We Do


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  • Preliminary Discussions
  • Tool Development
  • Sampling, field planning
    and mapping
  • Field Training
  • Field Work
  • Reporting and Analysis
Outline India specializes in both quantitative and qualitative studies, wherein, statistical enquiries provides a quantitative foundation to examine sources of error and to summarize their effects while social and cognitive psychology provides the framework for understanding how human behaviour affects accuracy in survey responses. Sociology and anthropology offers theories of social stratification and cultural diversity that facilitates qualitative research. The interdisciplinary team-mix contributes to the foundation of survey methodology. This makes operation inherently multidisciplinary and dynamic.

Preliminary Discussions

  • Conduct secondary research to understand the relevance of the program/project/study
  • Identify the goal and objectives of the study and the key stakeholder involved
  • Build a research design in line with the project needs and goals
  • Seek guidance from sectoral experts to incorporate subject-specific knowledge
  • Identify the key theoretical and methodological constraints that may arise in the course of the study and prepare back-up plans

Tool Development

  • Prepare survey questionnaires and interview formats for quantitative data
  • Prepare guides for focus group discussions, in-depth interviews, cognitive interviews and key informant interviews for qualitative data
  • Local piloting of tools
  • Understand local nuances and socio-cultural needs to develop tools accordingly
  • Translate into local languages for the field team and respondent to understand
  • Iterate changes depending on feedback from field team and pilots
  • For digital surveys, devices are programmed and additional guides set up

Sampling, field planning and mapping

  • Sample the required respondents considering the budget and time constraints
  • Prepare field maps to set processes and track execution of the research
  • Prepare field plans with budget and timelines accounting for buffer periods
  • Deploy an optimal team mix of coordinators, supervisors and field workers and enumerators across genders and varying levels of experience
  • Set up logistics to execute the field research

Field Training

  • Train enumerators and supervisors comprehensively, via experienced researchers covering objectives of the study
  • Discuss in detail the nitty-gritties of the questionnaire and conduct dummy subject drills
  • Conduct mock interviews as part of the training close to the survey location
  • Provide additional training in case of digital data collection
  • Provide special training for sensitive themes and for dealing with sensitive respondents such as women/children
  • Guide field workers thoroughly through the training manual to avoid discrepancies in data
  • Solve doubts, queries, problems pertaining to the questions, if any

Field Work

  • Set daily targets for each field researcher that are reasonable and achievable
  • Monitor work done at end of each day
  • Evaluate the quality of data collected and provide feedback
  • Conduct randomized checks on supervisors and field workers
  • Redo surveys of selected respondents randomly to ensure authenticity of data
  • Resolve any issues that may have arisen on the field and manage crisis
  • Plan for subsequent days of research and communicate the same to the supervisors

Reporting and Analysis

  • Deploy quantitative and qualitative methods to analyse the raw data
  • Write extensive and in-depth reports from the analysed data
  • Provide recommendations and suggestions to improve efficiency of programs
  • Incorporate changes and feedback depending on the client’s requirements and needs of the study
  • Present the findings of the study in a clear and comprehensible manner to the stakeholders, if need be

Focus Areas



Health


Education


Water & Sanitation


Governance


Finance


Business


Stakeholders



Universities & Academicians


Not-for-profit Organisations


Think Tanks


Government


Start-ups


CSR Wings and Foundations


Who We Are?


Prerna Mukharya
Founder

As a founder, Prerna envisions catering to India’s ‘development data’ needs to catalyse the process of policy change and work upon business opportunity at the bottom of the pyramid

Samayita Ghosh
Senior Research Associate

As a Senior Research Associate, Samayita closely works on proposals and designing research methods, undertakes, supervises and guides qualitative data collection and analysis.

Mahima Taneja
Research Associate

As a Research Associate, Mahima assists in secondary research, developing proposals, preparing questionnaires, undertaking field work and training and monitoring field investigators.

Sramana Majumdar
Senior Consultant

As a Senior Consultant, Sramana has previously headed the research team at Outline India on national and international projects related to education, health and sanitation.


Case Studies



Our Clients



Data Metrices


22

States

1975

Villages

96814

Interactions

335000

Indirect Reach


Contact Us


Linkedin Feeds

    LinkedIn Company Updates

  • 1 Days AgoView on LinkedIn

    Outline India

    Planning and training for the field are crucial phases of the data collection process!

  • 2 Days AgoView on LinkedIn

    Outline India

    A 2016 study found that the proportion of women who completed five years of primary schooling in India and were literate was 48 per cent, much less than 92 percent in Nepal, 74 per cent in Pakistan and 54 per cent in Bangladesh. We collaborated with ENGAGE to understand the social barriers to female education in India: https://lnkd.in/fbMq8WM

  • 4 Days AgoView on LinkedIn

    Outline India

    The socio-cultural obstacles that must be overcome to achieve the government's aim of making India an Open Defecation Free (ODF) nation by 2019.

  • 5 Days AgoView on LinkedIn

    Outline India

    This Earth Hour, go solar and contribute to India's efforts of making a lasting impact! Read more about our work in the Renewable Energy sector here: https://lnkd.in/fmyPXRK

  • 6 Days AgoView on LinkedIn

    Outline India

    On World Tuberculosis Day, read about our work in the Health sector and some of the challenges that need to be overcome by the State in order to cater to India's expanding healthcare needs. Link: https://lnkd.in/f9rqM-s

  • 8 Days AgoView on LinkedIn

    Outline India

    We are currently collaborating with WaterAid India to conduct an endline evaluation of their program intended to improve the water and sanitation infrastructure in schools across UP, Jharkhand, Odisha and Karnataka.

  • 10 Days AgoView on LinkedIn

    Outline India

    Technology is key to our work and to achieving social impact through data.

  • 12 Days AgoView on LinkedIn

    Outline India

    With the Centre clearing the National Health Policy 2017, which guarantees healthcare services to all, learn more about Outline India's work in the Health sector and some of the challenges that will need to be addressed by the state.

  • 15 Days AgoView on LinkedIn

    Outline India

    "The foundation of good data is asking the right questions in the right way." Tanvir Malik, a Research Trainee at OI, explains the significance of a Pre-test in this excellently worded blog post.

  • 16 Days AgoView on LinkedIn

    Outline India

    After a hard day of work on the field: Samayita Ghosh and Prateek Aggarwal of Outline India with Bidhubhushan, our Field Supervisor in Odisha.

  • 18 Days AgoView on LinkedIn

    Outline India

    On Holi, feast your eyes on colourful Rajasthan once again! Picture Credits: Mahima Taneja, Research Associate at Outline India.

  • 19 Days AgoView on LinkedIn

    Outline India

    As election results from across the country continue to pour in, this map outlines our nationwide and sector-wise reach!

  • 20 Days AgoView on LinkedIn

    Outline India

    Our field worker, Sukhbeer, in action! In the midst of conducting a survey for the Rajasthan chapter of our study.

  • 21 Days AgoView on LinkedIn

    Outline India

    On International Women's Day, Mahima Taneja, a Research Associate at Outline India, presented a paper at the 'Young Scholars' Conference 2017: Democracy, Culture and Political Action' organised by the Centre for Political Studies, JNU and UGC-DSA. Her paper titled, 'Rethinking Right to City and Citizen Action: Politics of Gender and Sexuality' traced the protests and demonstrations that have erupted in urban spaces in recent years, and weaved them together as significant 'moments' that are claiming a right to city by challenging the established order.

  • 22 Days AgoView on LinkedIn

    Outline India

    Fortune India's 40 Under 40 debate: Watch Prerna Mukharya raise the hard facts.

  • 2 Months, 29 Days AgoView on LinkedIn
  • 23 Days AgoView on LinkedIn

    Outline India

    One of the youngest entrepreneurs on Fortune India's 40 Under 40 list! We are immensely proud of Prerna Mukharya.

  • 25 Days AgoView on LinkedIn

    Outline India

    We are immensely proud of Prerna Mukharya for being featured on Fortune India's 40 under 40 List. Do tune in at 6 pm on Facebook Live to watch the entire debate!

  • 2 Months, 29 Days AgoView on LinkedIn
  • 28 Days AgoView on LinkedIn

    Outline India

    A village street in Kalasil, Rajasthan.

  • 28 Days AgoView on LinkedIn

    Outline India

    Just another day on the field! Picture Credits: Mahima Taneja, Research Associate at Outline India.

  • 28 Days AgoView on LinkedIn

    Outline India

    Rajasthan, in all its colourful glory, seen through the eyes of our Research team! Picture Credits: Mahima Taneja, Research Associate at Outline India.

  • 28 Days AgoView on LinkedIn

    Outline India

    Before bidding adieu, our researchers had just enough time to take one final photograph with the team!

  • 28 Days AgoView on LinkedIn

    Outline India

    Our surveyor, Hanumat, conducting a survey in Kanasil village, near Saipau in Rajasthan.

  • 28 Days AgoView on LinkedIn

    Outline India

    Our surveyor, Sukhveer, who has been with us for three research studies, conducting spot checks in Karauli village, near Baseri in Rajasthan.

  • 28 Days AgoView on LinkedIn

    Outline India

    Meet our Rajasthan field team!

  • 29 Days AgoView on LinkedIn

    Outline India

    In the inner depths of the Dholpur district in Rajasthan, lies a village called Barauli.

  • 29 Days AgoView on LinkedIn

    Outline India

    In the midst of training our field team for the Rajasthan chapter of the Hand Hygiene study.

  • 1 Months, 2 Days AgoView on LinkedIn

    Outline India

    NH43: Debriefing of Rajasthan team after mock surveys for the Hand Hygiene study.

  • 1 Months, 3 Days AgoView on LinkedIn

    Outline India

    Outline India is looking for interns! If you are passionate about #allthingsdata and are keen to join a growing social enterprise, send in your resume to hr@outlineindia.com.

  • 1 Months, 3 Days AgoView on LinkedIn

    Outline India

    A quick peek behind the scenes! Samayita Ghosh, Senior Research Associate at Outline India, in the midst of training our dedicated field team for the Odisha chapter of the Hand Hygiene Survey, in partnership with WaterAid India and the Ministry of Drinking Water and Sanitation. Picture Credits: Prateek Aggarwal, Field Manager at Outline India.

  • 1 Months, 8 Days AgoView on LinkedIn

    Outline India

    YES BANK had partnered The Indian Express Group for ‘EXPRESS ADDA’, a platform created to facilitate a unique knowledge-driven dialogue on contemporary issues. The guest speaker for this edition was Arvind Subramanian -Chief Economic Adviser Government of India; in conversation with PV Iyer & Harish Damodaran (Editors at The Indian Express). Sanchi Gupta, Outreach Intern with Outline India got a chance to be present at this event.

  • 1 Months, 9 Days AgoView on LinkedIn

    Outline India

    What Makes us Proud: Over 96,814 interactions and direct reach of over 335,000. Completed 45 projects across 1,975 villages and 22 states/UTs in 4 years 6,308 man days of work for individuals with high school/little or no college education. Outline India: Social Impact through Data

  • 1 Months, 10 Days AgoView on LinkedIn

    Outline India

    Day 1 - Field training for Odisha for the Hand Hygiene Survey, partnering with WaterAid India along with Ministry of Drinking Water & Sanitation, Government of India. In this picture, Samayita Ghosh is explaining the tool to our field team. Picture credits : Prateek Aggarwal, Field Manager with Outline India.

  • 1 Months, 15 Days AgoView on LinkedIn

    Outline India

    Currently partnering with WaterAid India, to conduct an endline evaluation of their WASH program, implemented in 1080 schools with the help of local NGOs. In this picture, the process of washing hands can be seen in a step-wise manner. Achieving social impact through hand hygiene.

  • 1 Months, 17 Days AgoView on LinkedIn

    Outline India

    Day 1 of Field training in Raichur, Karnataka. We are currently partnering with WaterAid India, to conduct an endline evaluation of their WASH program, implemented in 1080 schools with the help of local NGOs. We'd like to thank our consultant Ramya for taking part in the study with us alongside Mahima Taneja, Research Associate with Outline India.

  • 1 Months, 20 Days AgoView on LinkedIn

    Outline India

    Proud Moment! Prerna Mukharya has been featured in the Fortune India - 40 under 40 for 2017! It's been an incredible journey for her and we'd like to congratulate her on the same!

  • 1 Months, 21 Days AgoView on LinkedIn

    Outline India

    Calling out all HR professionals, We're Hiring! We're looking for someone who can work in a cross-functional environment and is keen on working with a growing social enterprise. Apply Now on our Careers page! Link attached: https://lnkd.in/fAvw9AG

  • 1 Months, 23 Days AgoView on LinkedIn

    Outline India

    A big shout out to Sanchi Gupta on this excellently worded blog post. Sanchi is an intern with Outline India. She got the chance to visit Centre for Policy Research's Seminar on the #UnionBudget held on 6th February, at the Taj Mahal Hotel, New Delhi. Read more here : https://lnkd.in/fmY_6yF

  • 1 Months, 23 Days AgoView on LinkedIn

    Outline India

    Outline India's researchers in action during a training program of the field team! In order to make sure that data collection from our end is wholesome, accurate and reliable, our researchers spend over 9 hours on Sunday just to make sure that each and every field team member had complete access to all the resources and training they needed to make this project a success!

  • 1 Months, 23 Days AgoView on LinkedIn

    Outline India

    Thank you Gulf News for featuring us as one of the 9 startups to watch out for! Link attached herewith! https://lnkd.in/gFEUZH7

  • 1 Months, 28 Days AgoView on LinkedIn

    Outline India

    Day 1 and 2 - Pretesting of tools and training of our field team. We are currently collaborating with H&M to conduct an Endline Evaluation of their WASH project across 4 Indian states covering 900+ schools across 11 districts.

  • 2 Months, 29 Days AgoView on LinkedIn
  • 2 Months AgoView on LinkedIn

    Outline India

    "However, the recently emergent trend in the data industry is the introduction of technology and its integration in all processes has put it at a critical juncture, rendering manual paper-based activities redundant. It has also reduced the scope for engaging with the data through thorough note-taking and penning down potential discrepancy or extraneous observation by enumerators, to reporting in accordance to what the technology allows for." - Samayita Ghosh at the Lives of Data workshop - Center for the Study of Developing Societies. Have you been to our articles section yet? https://lnkd.in/fp_WsuA

  • 2 Months, 2 Days AgoView on LinkedIn

    Outline India

    Outline India bags yet another project! We're happy to announce that our team will collaborate with H&M to conduct an Endline Evaluation of their WASH project across 4 Indian states covering 900+ schools across 11 districts.

  • 2 Months, 3 Days AgoView on LinkedIn

    Outline India

    On the event of India's 68th Republic Day celebrations, Outline India's founder, Prerna Mukharya, got invited to Kalinga Institute of social sciences - KISS - an institution that is home to 25000 children from backward tribal communities. Here, they receive schooling, food, medical aid and a home - all completely free of cost! Covering 450 acres of land with a staff of over 10,000 people, this institute is independently run without any donor or state support. Outline India salutes the efforts made by Shri Achyuta Samanta for making this happen!

  • 2 Months, 4 Days AgoView on LinkedIn

    Outline India

    Outline India wishes all Indians a Happy 67th Republic Day! As we use data for improving lives around us, here's a quick fact related to our Constitution!

  • 2 Months, 5 Days AgoView on LinkedIn

    Outline India

    Outline India is proud to be selected as one of the top 100 social entrepreneurs by Action For India! We had a great time participating in some fruitful discussions with like-minded people & budding entrepreneurs looking to develop India!

  • 2 Months, 29 Days AgoView on LinkedIn
  • 2 Months, 13 Days AgoView on LinkedIn

    Outline India

    Prime Minister Narendra Modi was spot-on with his presence today at the Raisina Dialogue (https://lnkd.in/fRNWT-p) - The New Normal. Co-organized by the Observer Research Foundation and the Ministry of External Affairs, Government of India. The 2017 Raisina conclave will focus on Asia’s physical, economic, digital connectivity and fostering common global spaces with an emphasis on Asia.

Facebook Feeds

Planning and training for the field are crucial ph...Read More

Planning and training for the field are crucial phases of the #data collection process! #SocialImpactThroughData...

"Lack of safe sanitation is a significant contribu...Read More

"Lack of safe sanitation is a significant contributor to under-five mortality and cognitive stunting in India's children." (Ministry of Drinking Water and Sanitation) Read more about our collaboration with WaterAid and their efforts: http://www.outlineindia.com/evaluation-study-to-assess-the-performance-of-five-above-average-states-sanitation-coverage/ #SocialImpactThroughData...

This #EarthHour, go solar and contribute to India'...Read More

This #EarthHour, go solar and contribute to India's efforts of making a lasting impact! Read more about our work in the Renewable Energy sector here: http://www.outlineindia.com/energy-access-fieldwork-on-akshay-and-aditya-urja-outlets-across-india/ #SocialImpactThroughData #ClimateAction...

On #WorldTuberculosisDay, read about our work in t...Read More

On #WorldTuberculosisDay, read about our work in the Health sector and some of the challenges that need to be overcome by the State in order to cater to India's expanding healthcare needs. Link: http://www.outlineindia.com/our-work/case-study/ #SocialImpactThroughData...

We are currently collaborating with WaterAid India...Read More

We are currently collaborating with WaterAid India to conduct an endline evaluation of their program intended to improve the water and sanitation infrastructure in schools across UP, Jharkhand, Odisha and Karnataka. #WorldWaterDay...

Technology is key to our work and to achieving #so...Read More

Technology is key to our work and to achieving #socialimpact through #data....

"Helping people voice their opinions irrespective ...Read More

"Helping people voice their opinions irrespective of geography, language, connectivity, culture or gender." Boston University Alumni Association interviews Prerna Mukharya as a part of their 'Women Leaders' series. #SocialImpactThroughData Read the full interview at http://www.bu.edu/alumni/envoy-prernamukharya/ ...

After a hard day of work on the field: Prateek Agg...Read More

After a hard day of work on the field: Prateek Aggarwal of Outline India with Bidhubhushan, our Field Supervisor in Odisha. #AllThingsData...

On #Holi, feast your eyes on #colourful Rajasthan ...Read More

On #Holi, feast your eyes on #colourful Rajasthan once again! #JustAnotherDayOnTheField...

As election results from across the country contin...Read More

As election results from across the country continue to pour in, this map outlines our nationwide and sector-wise reach! #SocialEnterprise #Development #AllThingsData...

Our field worker, Sukhbeer, in action! In the mids...Read More

Our field worker, Sukhbeer, in action! In the midst of conducting a survey for the Rajasthan chapter of our study. #AllThingsData...

On #InternationalWomensDay, Mahima Taneja, a Resea...Read More

On #InternationalWomensDay, Mahima Taneja, a Research Associate at Outline India, presented a paper at the 'Young Scholars' Conference 2017: Democracy, Culture and Political Action' organised by the Centre for Political Studies, JNU and UGC-DSA. Her paper titled, 'Rethinking Right to City and Citizen Action: Politics of Gender and Sexuality' traced the protests and demonstrations that have erupted in urban spaces in recent years, and weaved them together as significant 'moments' that are claiming a right to city by challenging the established order....

Have investors been bad parents to startups? Watch...Read More

Have investors been bad parents to startups? Watch Prerna Mukharya live on the Fortune India #40Under40 platform right now!...

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2630, Block C, Sushant Lok – 1
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