Founder
Two-time Fortune India 40 Under 40 leader, Forbes Women Power Trailblazer and Chevening Fellow.
Founder, Outline India
Prerna Mukharya founded Outline India to fix a broken system: the development sector often relies on data that is too slow, too expensive, and frequently arrives too late to inform timely decisions. While the industry accepted six-month timelines as the norm, Prerna and her team engineered a faster, more rigorous approach — building and operationalizing an independent field network that has reached tens of thousands of villages.
Outline India combines rapid field networks with strong data practices to act like a rapid-response unit for funders and implementers. The organisation has demonstrated that speed does not need to compromise rigor: by 2025 Outline India had covered thousands of villages and established systems for real-time, policy-relevant insights.
Prerna leads a team that functions less like a traditional research agency and more like an operational “ops room” for rural intelligence — combining field teams, technology, and analytics to deliver fast, actionable evidence. The organisation is pivoting from a data collection agency to a Rural Intelligence Engine that can decode the rural economy in (near) real-time.
Source: Outline India — Leadership